howtorefreshyourbrand

Refresh your brand: Your guide to updating your brand or rebranding your business

This post is an online celebration of my business rebrand. Consider this your invitation to the party! I am super excited about my results and the new direction of my business and my rebranding story. I created this post to share my rebranding story and what I have learned, as well as some tips and resources for you to use if you want to refresh your current brand or rebrand your business altogether. If you are new to business, you can use this guide as well!   What is a brand? Before we talk about rebranding, let’s cover what branding is and isn’t. Your branding isn’t just a logo. It … [Read More...]

multiplepassions

How to Balance Multiple Passions

Anyone who knows me knows that one thing that I don’t lack, is ideas for  new business endeavors. I even (seriously) joked with a friend about opening a business that provided business ideas for others. I love being creative and having multiple passions, but as many know,  that creative trait also has its down sides. Too many great ideas pursued at one time can be disastrous (been there, done that). Over the years I’ve become better about strategically pursuing my passions  in a way that is smarter and not as scattered. I’m sharing things that have helped me in hopes that you can benefit from … [Read More...]

how to package your servicew

How to Create Your First Money Making Service Package

I love to  buy products that come in pretty packages.  My favorites are cosmetics and stationary,  but I can be a sucker for anything that's wrapped up nicely because the packaging can make whatever is inside seem very exciting. It’s easy to create a pretty package when giving a gift or even when have a physical product to sell a real, but it’s much harder to package your service offerings in a way that makes them appealing. A great service offering clearly states what you do and showcases your skills in aptitudes in a way that shows your value so that makes customers engage your services and … [Read More...]

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